Services & Packages
We help B2B software companies expand into the U.S. market with a clear, tailored strategy and hands-on sales support. Our services include market research, sales enablement, and growth leadership to establish a strong foundation and drive traction.
“Sales Foundation” Package
Laying the Groundwork for Your U.S. Market Entry
1. Comprehensive Market & Competitive Analysis
Expanding into the U.S. means stepping into a crowded market, but that doesn’t mean you can’t win. We’ll help you determine where to focus for the best chance of success, how to price your product, and how to build a lasting edge over competitors. You’ll face plenty of competition, but that shouldn’t intimidate you. It just means you need the right strategy.
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Deliverables:
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Market entry report – Best U.S. regions, customer segments, and verticals to target.
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Competitive landscape overview – Key competitors, market saturation, and positioning.
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Pricing recommendations – Based on competitor benchmarks and market conditions.
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2. U.S. Customer Profiles & Decision Process
Your local customers might be nothing like U.S. buyers. You may need to target a different industry or customer segment to succeed. And in B2B sales, you won’t just be convincing one person. You’ll need to win over multiple decision-makers, from business leaders to technical experts. We’ll help you understand what matters most to each of them so you can tailor your pitch and close deals faster.
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Deliverables:
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U.S. Ideal Customer Profile (ICP) – With tailored selling strategies.
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Overview of the U.S. B2B sales cycle – Specific to your segment (decision-makers, timelines, common objections).
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3. Clear & Convincing U.S. Messaging
B2B buyers in the U.S. are bombarded with sales emails and LinkedIn messages daily. If you don’t capture their attention in 2–3 sentences, they’ll move on. We know this because we’ve been on the other side, selecting vendors and products for enterprises. We’ll help you refine your messaging so prospects immediately understand the value you deliver and why they should talk to you. ​​
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Deliverables
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U.S.-optimized value proposition – Short, clear differentiation.
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Cold email & LinkedIn message templates – Two high-converting outreach templates.
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Detailed review of one customer deck – With feedback for clarity and impact.
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New selling copy – For your homepage and sales deck to improve clarity and conversions.
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Key talking points for intro calls – To make a strong first impression.
4. Realistic & Efficient 6-Month Outreach Plan
Scattered, generic outreach won’t get you far in the U.S. market. Your prospects are engaging with strategic sellers (your competitors) who follow up five times just to secure a first call, build a strong LinkedIn presence, and invest in credibility-building content. We’ll help you create a structured, persistent outreach strategy that gives you a competitive edge and connects you with the right customers.
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Deliverables:
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Customized outreach roadmap – Who to target, which channels to use, and how often to engage.
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Sample outreach sequence – First touch, follow-ups, and best practices for engagement.
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KPI framework – Metrics to track outreach success and optimize performance.
​​​​​Pricing: $8,500
Timeline: 6-8 weeks
“Full-Scale Readiness” Package
Strategic Foundations + Execution Excellence
This package goes beyond strategy. We ensure you're fully equipped to execute with confidence.
Includes everything from the "Sales Foundations" package, plus:
1. Prospect List & Outreach Strategy
We’ll help you build a targeted prospect list and define the best approach for engaging each segment.
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Deliverables:
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Curated prospect list – High-potential leads aligned with your Ideal Customer Profile.
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Segment-specific sales approach – Personalization tips, messaging angles, and outreach best practices.
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2. Sales Assets for Smarter Conversations
We’ll work with your team to develop tools that help you confidently handle objections and navigate sales discussions.
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Deliverables:
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FAQ sheet – Ready-to-use responses to common prospect questions.
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Objection handling playbook – Strategies to overcome resistance and close more deals.​​
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3. Customized Sales Scenario Practice
You might have a better product, but your competitors have spent years mastering U.S.-style sales. We want to ensure you put your best foot forward once that desirable prospect agrees to a call. We’ll help you polish your sales skills using AI tools and live coaching.
Deliverables:​
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AI-driven sales simulations – Practice handling objections in real-world scenarios, tailored to your U.S. buyer.
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Live feedback sessions & coaching – Improve performance with expert guidance.
​Pricing: Starting at $17,000 (an extra fee applies for additional sales practice, prospect lists, or sales assets).
Timeline: 10–16 weeks
"Market Domination" Package
Growth Leadership + Strategic Connections
This package is for companies ready to accelerate growth and establish a strong presence in the U.S. market. As your fractional growth leader, we don’t just advise, we become part of your team. We actively drive execution so you gain traction, secure key prospects, and build the relationships needed for long-term success.​
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Available only after completing the "Sales Foundation" or "Full-Scale Readiness" package, it includes:​​
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​Hands-on growth support – Guidance on closing key deals and refining sales strategies.
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Strategic introductions – Connections to potential customers, partners, and investors.
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Advisory network expansion – Connecting you with U.S.-based experts to accelerate success.
​​Pricing: a mix of a monthly retainer and revenue percentage.
Timing: Custom, usually 6+ months
Other Services:
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Sales & Marketing Strategy Audit (Includes offline review + 60-minute consultation) – $1,000
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Strategic 60-Minute Session (Live feedback and guidance) – $300
